Karbonn Mobiles has partnered with Eros and Mediaone to launch special edition phones and tablets for the superstar Rajinikanth's upcoming movie Kochadaiyaan.
As part of the deal, the fifth largest phone maker of India will manufacture five lakh Kochadaiyaan phones under its mobile branding. The range of mobile devices with special Kochadaiyaan content would include feature phones, smartphones and the newly-launched Karbonn Smarttab 1.
The devices will undergo some cosmetic design changes and have some exclusive content like pre-installed acts, screensavers, dialogues, images, trivia and the signature tune of the movie. Along with this, buyers will also be able to watch trailer of the film on the phone.
The devices will also bear the signature of Rajinikanth. Karbonn mobiles is expected to roll out these Rajinikanth phones and tablets around September, October coinciding with the music launch of the movie.